“From BTS to Blackpink: Exploring the Global Phenomenon of K-Pop”

Programming for the year includes a new exhibit at the downtown Los Angeles museum dedicated to showcasing K-pop artists. The exhibit, featuring artists from Korean entertainment conglomerate Hybe, was announced last week. Additionally, two new events with K-pop groups Ateez and Zerobaseone have been added to the lineup. This collaboration between the Grammy Museum and Hybe is titled “Hybe: We Believe In Music, A Grammy Museum Pop-Up.” Scheduled to open on August nd, the exhibit aims to chronicle and capture the rich history and influence of Hybe in the music industry.

The Grammy Museum’s most recent exhibit will showcase various artists under the Hybe umbrella, such as BTS, Seventeen, Tomorrow x Together, Enhypen, Le Sserafim, Zico, fromis_, Boynextdoor, TWS, &Team, Illit, and Katseye. Enthusiasts will have the opportunity to view costumes from notable works like BTS’ Yet To Come (The Most Beautiful Moment), Seventeen’s Maestro, Tomorrow x Together’s Sugar Rush Ride, Enhypen’s Sweet Venom, and Le Sserafim’s Easy. Additionally, accessories and performance attire worn by Zico, fromis_, Boynextdoor, TWS, &Team, and Illit will be prominently displayed alongside the aforementioned ensembles. This exhibition promises to offer fans a unique and immersive experience into the world of these talented artists.

At this time, these items will be displayed collectively. The display additionally comprises sing-along and dance areas, a designated fan section, a room transitioning from Mono to Immersive showcasing BTS’ Grammy performance of Butter, a photo booth enabling fans to take pictures next to their preferred artists, and exclusive video material. In a statement, Michael Sticka, the president and CEO of the Grammy Museum, stated, Hybe has played a part in fostering an environment of creativity that inspires fanbases transcending age, gender, geography, and more. He continued, The Grammy Museum is delighted to provide a venue where fans can express their admiration for K-pop and feel a stronger connection.

The unveiling of the Hybe exhibit will commence on August st with a special program featuring live performances by Hybe artist TWS as part of the museum’s Global Spin Live series. Towards the end of this month, the Grammy Museum is pleased to present a discussion with K-pop sensation Ateez to mark the conclusion of their current pop-up exhibition, titled KQ ENT. (Ateez & xikers): A Grammy Museum Pop-Up. This temporary showcase, which is the inaugural event in the museum’s initiative to spotlight K-pop content, was launched in April and coincided with Ateez’s first performance at Coachella. The exhibit showcased costumes and props from both Ateez and their label mates xikers, offering fans a unique glimpse into the world of these musical idols.

Ateez’s album, THE WORLD EP.FIN : WILL, achieved the global stars their first Billboard No. in December. On July , an exclusive event will be held featuring Ateez’s eight members – Hongjoong, Seonghwa, Yunho, Yeosang, San, Mingi, Wooyoung, and Jongho – engaging in a detailed discussion about their music, career, creative process, and more. Taking place on the eve of the opening of L.A.-based K-pop festival KCON, the museum is honored to present boy group Zerobaseone, who will be performing at the festival. This event is part of the museum’s distinguished live event series Global Spin Live, which highlights international talents.

Zerobaseone is a K-pop boy group consisting of nine members who are affiliated with the entertainment company WakeOne. The group was formed through the Korean music survival program Boys Planet and includes talented individuals such as Sung Han Bin, Kim Ji Woong, Zhang Hao, Seok Matthew, Kim Tae Rae, Ricky, Kim Gyu Vin, Park Gun Wook, and Han Yu Jin. During an upcoming event on July th, the group will share insights into their successful music career and latest releases. Additionally, the Hybe: We Believe in Music, a Grammy Museum Exhibit is scheduled to take place from Aug. to Sept. . Admission tickets for the exhibit can be purchased for $ along with a general ticket.

In Summary

In conclusion, the upcoming exclusive event featuring Ateez’s eight members provides a unique opportunity for fans to gain insight into their music and creative process. As part of the museum’s Global Spin Live series, this event underscores the global impact of K-pop and the importance of showcasing international talents. Be sure to mark your calendars for July , as this promises to be a memorable evening filled with music, inspiration, and a celebration of the incredible achievements of Ateez and Zerobaseone in the world of K-pop.