“From Rapper to Mogul: The Entrepreneurial Journey of Snoop Dogg”

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This week, Reservoir Media has formally announced new publishing agreements with the renowned rapper Snoop Dogg and his label, Death Row Records. These agreements encompass domestic publishing rights for Snoop’s complete collection of iconic tracks, as well as forthcoming works, alongside the publishing catalog associated with Death Row Records. His extensive catalog features celebrated songs such as “Drop It Like It’s Hot,” “Gin and Juice,” and “What’s My Name?” in addition to numerous collaborations. The Death Row catalog comprises albums by notable artists including Snoop, Dr. Dre, and Pac. In response to this partnership, Snoop remarked, “I’m truly honored to have them as a partner and look forward to the exciting opportunities that lie ahead with the catalogue as well.

As we look towards and the future, Reservoir’s Executive Vice President and Global Creative Director, Donna Caseine, remarked, “Iconic artists require only a single name to be recognized. Snoop Dogg exemplifies this status. His contributions span across music, branding, television, and film, showcasing a level of expertise that signifies excellence. She further stated, For over thirty years, he has stood as a foundational figure in hip-hop and popular culture, having played a significant role in establishing Death Row Records within the annals of music history. It is a privilege to assist in realizing Snoop’s artistic vision and to collaborate with the Death Row family alongside Jaslin Levy and Sabriya Dublin.

Reservoir’s founder and CEO, Golnar Khosrowshahi, remarked, Partnering with Snoop is a remarkable opportunity to elevate his iconic catalog, utilizing his considerable fame to enhance the presence of his music within mainstream media. She further commented, This agreement signifies a pivotal moment in our efforts to advance the legacy of a significant and cherished brand like Death Row. Snoop has returned to his roots with Death Row, demonstrating his unwavering commitment to preserving its illustrious history — a principle that Reservoir has consistently identified as a fundamental value and an area of expertise throughout our operations. Additionally, Sony Music Publishing Latin has made an announcement.

Edgar Barrera, a distinguished songwriter, producer, recording engineer, and musician, is both a multi-Latin Grammy and Grammy award recipient. This agreement reinforces the enduring collaboration between him and the company, which commenced in . Barrera has collaborated on songwriting with renowned artists such as Maluma, Camila Cabello, Becky G, Ariana Grande, Yandel, Marc Anthony, Shakira, Camilo, Karol G, Peso Pluma, among numerous others. This announcement aligns with Barrera’s latest recognition as the foremost nominee for the Latin Grammy Awards for the second consecutive year, totaling nine nominations across prestigious categories, including Songwriter of the Year and Producer of the Year.

Year. I am deeply thankful and enthusiastic about the opportunity to further my partnership with Sony Music Publishing, embarking on a new chapter in a journey that commenced a decade ago. Jorge and Jon have consistently embraced my innovative concepts and provided me with a nurturing environment to evolve as both a songwriter and music executive, remarked Edgar Barrera. Jorge Mejia, President & CEO of Sony Music Publishing for Latin America and U.S. Latin, stated, Edgar stands out as one of the most dedicated, multifaceted, talented, and astute songwriters I have had the honor of collaborating with.

Edgar’s focus transcends accolades, records, and the continuous barriers he dismantles; it fundamentally lies within the essence of the music itself. Embracing this perspective, I am confident that Edgar is merely at the inception of his journey. It is an immense privilege for us to be affiliated with his team, and we eagerly anticipate future developments. Concurrently, Dickon Stainer has been appointed chairman and CEO of Universal Music U.K., succeeding David Joseph, who has announced his departure from the role after years of service. In his new capacity, Stainer will oversee the comprehensive management and strategic direction of Universal Music UK.

In Summary

In closing, my journey with Sony Music Publishing has been nothing short of transformative, and I am filled with gratitude as I step into this new chapter alongside an incredible team. The steadfast support from Jorge, Jon, and the entire Sony family has not only nurtured my creative vision but has also fueled my passion for songwriting and music leadership over the past decade. I look forward to continuing this collaboration, exploring innovative ideas, and creating impactful music that resonates with audiences around the world. Together, we are poised to redefine the boundaries of creativity in the industry, and I am excited to see where this journey takes us next.

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